In Practise
Searches In Practise's library of interviews with former company operators, with cited quotes and moat analysis.
What In Practise can do in ChatGPT
Primary research from former operators, by asking.
Interview Search
Search thousands of expert interviews across companies and sectors.
Cited Quotes
Read full interviews with quotes tied to each source.
Moat Analysis
Look at a company's advantages with the 7 Powers framework.
Company Lookup
Pull the research on a company, competitor or market.
Personal Watchlist
Track the companies you follow and their latest research.
You stay in control
You approve access, and you can disconnect In Practise at any time.
Apps 1
What In Practise does in ChatGPT
The In Practise plugin brings In Practise's research library into ChatGPT. In Practise interviews former operators and executives of companies that investors study, then turns those talks into structured research with sources. With the plugin, you can ask about a company, a competitor or a market and get answers drawn from those interviews.
You can search thousands of interviews across public and private companies, sectors and business models, and read full interviews and analysis with word-for-word quotes tied to each source. That way you can see what people who worked inside a business actually said, instead of a summary pulled from the web.
It can also look up companies and their competitive advantages using the 7 Powers framework, which covers scale, network effects, switching costs, branding and more. You can keep a personal watchlist of companies. Access needs an In Practise library subscription.
Who it is for
- Fundamental investors researching companies
- Equity analysts checking competitive position
- Fund teams reviewing expert views
How to add In Practise to ChatGPT
- Open the In Practise listing in ChatGPT ↗.
- Click Install plugin.
- Sign in to your In Practise account when asked and approve the access it requests.
- Start a chat and ask for what you need, mentioning In Practise if ChatGPT does not pick it up.
- To stop, disconnect In Practise under apps in your ChatGPT settings.
Questions about In Practise
What is the In Practise ChatGPT plugin?
The In Practise plugin brings In Practise's research library into ChatGPT. In Practise interviews former operators and executives of companies that investors study, then turns those talks into structured research with sources. With the plugin, you can ask about a company, a competitor or a market and get answers drawn from those interviews. It is listed in ChatGPT's plugin marketplace under Finance.
What can I ask In Practise to do in ChatGPT?
For example: "What do former AppLovin operators say about its competitive moat?", "Find interviews about Costco and assess its moat using the 7 Powers framework", "Show my watchlist and summarize the latest research on those companies".
Who makes the In Practise plugin for ChatGPT?
The ChatGPT listing names In Practise as the developer. The version listed on 8 October 2026 was 1.0.0.
How do I add In Practise to ChatGPT?
Open the In Practise listing in ChatGPT, click Install plugin, sign in to your In Practise account and approve the access it asks for. Then ask for what you need in a chat, mentioning In Practise if ChatGPT does not pick it up.
Can In Practise change things in my account, or only read?
It searches the In Practise interview library and analysis available to your subscription, and reads and updates your watchlist.
Who is the In Practise plugin for?
Fundamental investors researching companies, equity analysts checking competitive position and fund teams reviewing expert views.
Do I need a subscription to use In Practise in ChatGPT?
Yes. The listing says access requires an In Practise library subscription.
What is the 7 Powers framework?
A way to judge a company's lasting advantage through seven factors: scale economies, network effects, counter-positioning, switching costs, branding, cornered resource and process power.
Does In Practise see my ChatGPT chats?
When In Practise is connected, ChatGPT may share the parts of your chats and memories that matter for a request with In Practise. What In Practise does with that data falls under its own terms and privacy policy. ChatGPT keeps your training-data settings, and you can disconnect at any time.
How do I disconnect In Practise from ChatGPT?
Open your ChatGPT settings, go to apps, and disconnect In Practise. You can reconnect later from the listing.
What are alternatives to In Practise in ChatGPT?
Similar plugins in the ChatGPT marketplace include Third Bridge, Bigdata.com and Moody’s. Each has its own page in this directory.
Privacy and your data
When In Practise is connected, ChatGPT may share the parts of your chats and memories that matter for a request with In Practise. What In Practise then does with that data falls under its own terms and privacy policy, not only OpenAI's. ChatGPT keeps your training-data settings for data that comes from connected apps, and you can disconnect at any time.
In Practise privacy policy ↗In Practise terms ↗OpenAI: apps in ChatGPT ↗