Serpstat
Gives Serpstat SEO data on domains, top pages, keywords, backlinks and competitors inside ChatGPT.
What Serpstat can do in ChatGPT
SEO and competitor research by asking.
Domain Overview
Get a full SEO summary of any domain by country.
Top Pages
See which pages bring a site the most traffic.
Keyword Clusters
Group keywords by meaning with volume and difficulty.
Competitor Analysis
Study rivals' keywords, backlinks and ranking changes.
Site Audits
Find technical issues and content gaps on a site.
You stay in control
You approve access, and you can disconnect Serpstat at any time.
Apps 1
What Serpstat does in ChatGPT
The Serpstat plugin brings Serpstat's SEO data into ChatGPT. You can ask for a full overview of a domain in a given country, see which of its pages pull in the most search traffic, or run keyword research on a topic in a specific market, all by typing a normal question.
It goes deeper on competitors too. You can look at a rival's keyword list, backlinks, best pages and how its rankings move over time. It can group keywords into clusters by meaning, suggest niches from more than 1,000 categories and rate keywords by volume and difficulty.
Other jobs include tracking a domain's positions in different regions, auditing a site for technical problems and finding content gaps against competitors. Because it works in a conversation, you can follow up on one answer with the next question and build a plan step by step.
Who it is for
- SEO specialists
- Content strategists
- Agencies running competitor research
How to add Serpstat to ChatGPT
- Open the Serpstat listing in ChatGPT ↗.
- Click Install plugin.
- Sign in to your Serpstat account when asked and approve the access it requests.
- Start a chat and ask for what you need, mentioning Serpstat if ChatGPT does not pick it up.
- To stop, disconnect Serpstat under apps in your ChatGPT settings.
Questions about Serpstat
What is the Serpstat ChatGPT plugin?
The Serpstat plugin brings Serpstat's SEO data into ChatGPT. You can ask for a full overview of a domain in a given country, see which of its pages pull in the most search traffic, or run keyword research on a topic in a specific market, all by typing a normal question. It is listed in ChatGPT's plugin marketplace under Data & Analytics.
What can I ask Serpstat to do in ChatGPT?
For example: "What are the top pages by traffic for asos.com in the UK?", "Give me a full domain overview for asos.com in the UK", "Show keyword research for coffee-related terms in the US".
Who makes the Serpstat plugin for ChatGPT?
The ChatGPT listing names Serpstat as the developer. The version listed on 8 October 2026 was 1.0.0.
How do I add Serpstat to ChatGPT?
Open the Serpstat listing in ChatGPT, click Install plugin, sign in to your Serpstat account and approve the access it asks for. Then ask for what you need in a chat, mentioning Serpstat if ChatGPT does not pick it up.
Can Serpstat change things in my account, or only read?
It uses Serpstat's SEO database to answer questions about domains, keywords, backlinks and site issues. The listing does not say it changes anything on your site.
Who is the Serpstat plugin for?
SEO specialists, content strategists and agencies running competitor research.
Can it look at specific countries?
Yes. The sample requests ask for data in the UK and the US, and it can track positions across regions.
Can it find content gaps?
Yes. It can compare your keyword coverage with competitors to show content gaps.
Does Serpstat see my ChatGPT chats?
When Serpstat is connected, ChatGPT may share the parts of your chats and memories that matter for a request with Serpstat. What Serpstat does with that data falls under its own terms and privacy policy. ChatGPT keeps your training-data settings, and you can disconnect at any time.
How do I disconnect Serpstat from ChatGPT?
Open your ChatGPT settings, go to apps, and disconnect Serpstat. You can reconnect later from the listing.
What are alternatives to Serpstat in ChatGPT?
Similar plugins in the ChatGPT marketplace include Helium 10, JoomPulse and Allium. Each has its own page in this directory.
Privacy and your data
When Serpstat is connected, ChatGPT may share the parts of your chats and memories that matter for a request with Serpstat. What Serpstat then does with that data falls under its own terms and privacy policy, not only OpenAI's. ChatGPT keeps your training-data settings for data that comes from connected apps, and you can disconnect at any time.
Serpstat privacy policy ↗Serpstat terms ↗OpenAI: apps in ChatGPT ↗